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Sales and Common Sense
Automobile manufacturers were one of the first industries to use e-commerce effectively. No longer did you have to go to the dealership to view the models, colors and all of the various options. You...
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When Technology and Common Sense Don’t Match
Our company has been purchasing health insurance from the same provider for the last 10 years. I’m in the customer retention business. I counsel my clients on how to provide excellent customer...
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Taking the Common Sense Out of Service
Delivering an exceptional customer experience has a great deal to do with common sense. Last week, I attended a business conference and stayed at a premier brand hotel chain lacking both good customer...
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